Cookie Policy
This Cookie Policy explains how BadgerCorp Limited, trading as Price Pilot (“we”, “us”, or “our”), uses cookies and similar technologies when you access or use our comparison shopping service, website, mobile applications, and related services (together, the “Service”).
This Cookie Policy should be read together with our Privacy Policy.
1. What Are Cookies?
Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. Cookies help websites recognise your device, remember preferences, and improve functionality.
Cookies may be session cookies, which expire when you close your browser, or persistent cookies, which remain on your device for a set period or until deleted.
2. Types of Cookies We Use
2.1 Strictly Necessary Cookies
These cookies are essential for the Service to function properly and cannot be switched off in our systems. They are usually set in response to actions such as logging in, setting privacy preferences, or filling in forms.
Legal basis: Legitimate interests / necessary for the provision of the Service.
2.2 Performance and Analytics Cookies
These cookies help us understand how users interact with the Service by collecting information such as page visits, traffic sources, and user behaviour. This information is aggregated and anonymised where possible.
Examples may include analytics tools such as Google Analytics.
Legal basis: Consent.
2.3 Functionality Cookies
These cookies allow the Service to remember choices you make (such as language, region, or display preferences) and provide enhanced, personalised features.
Legal basis: Consent.
2.4 Advertising and Affiliate Cookies
These cookies are used to:
- Display relevant advertisements and sponsored listings
- Track referrals to merchants
- Measure the effectiveness of advertising and affiliate campaigns
Affiliate cookies may be set when you click on a product link that redirects you to a merchant’s website.
Legal basis: Consent.
3. Third-Party Cookies
Some cookies are placed by third parties on our behalf. These third parties may include:
- Analytics providers
- Advertising networks
- Affiliate marketing partners
- Social media platforms
We do not control third-party cookies. Please refer to the relevant third party’s privacy and cookie policies for more information.
4. Cookie Consent
When you first visit the Service, you will be presented with a cookie consent banner or tool that allows you to:
- Accept all cookies
- Reject non-essential cookies
- Customise your cookie preferences
Non-essential cookies (including analytics and advertising cookies) will only be set if you provide consent.
You may change or withdraw your consent at any time through our cookie settings or browser controls.
5. Managing Cookies Through Your Browser
Most web browsers allow you to manage cookies through their settings. You can:
- Delete existing cookies
- Block all cookies
- Set preferences for certain websites
Please note that disabling strictly necessary cookies may affect the functionality of the Service.
6. How Long Cookies Are Stored
Cookies are stored for different lengths of time depending on their purpose:
- Session cookies expire when you close your browser
- Persistent cookies remain for a defined period or until deleted
Specific cookie lifespans may vary depending on the third-party provider.
7. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, law, or our practices.
Any changes will be posted on the Service and reflected in the “Last updated” date above.
8. Contact Us
If you have any questions about our use of cookies or similar technologies, please contact us at:
Email: dpo@price-pilot.co.uk
Address: 4 Phoenix Drive, Letchworth Garden City, SG6 1FY
This Cookie Policy is intended to comply with the UK Privacy and Electronic Communications Regulations (PECR) and UK GDPR.