Description
Reveal your brightest, most radiant blonde with John Frieda's Go Blonder Lightening Shampoo. This gently cleansing shampoo is expertly designed to gradually lighten both natural and colour-treated blonde hair, delivering natural-looking, sun-kissed results. For optimal lightening of up to two shades, use it as part of the full Go Blonder routine.The mild, vegan formula cleanses effectively without stripping hair, maintaining its natural moisture balance while strengthening strands to result in up to 98% less breakage compared to a standard shampoo. Infused with a refreshing Citrus Botanical Blend and an uplifting AuraBoost™ scent, it provides a mood-boosting experience with every wash. The silicone-free formula is safe for colour-treated hair and is packaged in a bottle made from 45% post-consumer recycled material. Massage into wet hair, lather, and rinse thoroughly. Follow with Go Blonder Lightening Conditioner for the ultimate blonde enhancement.
