Product Data Services

Better product data in. Better performance out.

Product data sits behind almost every ecommerce channel. Price Pilot helps retailers improve, structure and manage that data so products are easier to understand, easier to distribute and better equipped to perform.

Price Pilot enriching raw product data into a structured catalogue for Shopping, marketplaces and affiliates.

Your product data does more work than you think

Titles, descriptions, identifiers, categories, attributes, pricing and availability all affect how products are understood by advertising platforms, marketplaces, affiliates and customers.

When product data is incomplete, inconsistent or poorly structured, performance can suffer before bidding, media or merchandising even gets a chance to help.

  • Product discovery

    Help platforms understand what you sell and when your products should appear.

  • Feed eligibility

    Reduce missing or invalid data that can prevent products from being accepted or shown.

  • Customer confidence

    Give customers clearer, richer information before they click through or buy.

  • Channel performance

    Give Shopping, marketplace and affiliate channels better data to work with.

Two ways we can help

Product Data Enrichment

Make incomplete product data more useful.

Price Pilot can enrich product information with improved titles, descriptions, identifiers, categorisation and structured attributes.

We use the data already available to you, alongside reliable product information where appropriate, to create a more complete and usable product record.

The aim is not simply to add more fields. It is to improve the data that can influence visibility, matching, relevance and conversion.

Feed Management

Build the right feed for every destination.

Different channels expect different data structures, formats and rules.

Price Pilot can create, transform, validate, schedule and maintain product feeds for advertising platforms, affiliate partners, marketplaces and other ecommerce channels.

We handle the technical plumbing and ongoing maintenance so your team does not have to build and operate every feed independently.

How Price Pilot works with your data

  1. Connect

    We start with the product data you already have, whether that comes from an ecommerce platform, supplier feed, export, API or another source.

  2. Understand

    We map the structure, identifiers, categories and attributes so we understand what each product is and how the source data fits together.

  3. Improve

    Where useful, we enrich, standardise and validate the data to make it more complete and more suitable for downstream channels.

  4. Deliver

    We produce the feeds, exports or integrations required by the destinations you want to reach.

  5. Measure

    Where performance can be tracked reliably, we look at whether the changes are creating measurable commercial value.

COMMERCIAL MODEL

We prefer to get paid when we create value

For product data enrichment, we are happy to structure our fees around measurable incremental benefit where performance can be tracked with enough confidence.

For feed management, we use a commission-based model with an agreed cap, so fees remain proportionate as performance grows.

Where performance-based measurement is not practical, we can agree a fixed or project-based commercial structure instead.

One catalogue. More ways to use it.

Price Pilot can help prepare and manage product data for channels including:

  • Google Shopping

  • Microsoft Shopping

  • Affiliate publishers

  • Marketplaces

  • Comparison Shopping Services

  • Custom partner or client feeds

The objective is simple: maintain one strong underlying product dataset and adapt it appropriately for each destination.

Better data starts with the data you already have

Show us what you are working with and we can tell you where Price Pilot may be able to improve it.